James H. lee

Propel Your City: Content Series

Brand Narrative Social Campaign

Graphic Design // Animation By James Lee

Done at Invisible North

CLIENT: PepsiCo

Following the company’s design guidelines, I designed and animated graphic for series of 30-second loopable videos for Propel’s Your City campaign, highlighting fitness organizations in Los Angeles, Houston, Atlanta, and Newark. The videos brought attention to Propel’s mission of making fitness accessible and fostering community engagement.

- Los Angeles -

- Houston -

- Atlanta -

- Newark -